When MemberSuite’s founder launched his association management software company more than a decade ago, we helped introduce it by naming the flagship product and writing the corporate brochure, website and online demo script. More important, we established a distinctive voice that reflects the brand’s energy, confidence and personality.
As the company grew, so did our role. We developed collateral to support the rollout of its Polaris product and edited the technical guide. More recently, we helped write a new website that includes thought leadership pieces, customer success stories and press releases. We’ve also helped generate leads for the sales teams via multicomponent direct mail campaigns targeting the firm’s many vertical markets.